ARDS Alliance
Branding / Email marketing / Google Business Profile / Photography / PR / Social media / Marketing strategy / Video production / Web design & development
Client context
ARDS Alliance is a nonprofit that raises awareness and supports people affected by Acute Respiratory Distress Syndrome (ARDS). We’ve been working with them on a full digital marketing plan—helping with branding, videos, photos, a new website, and social media. The goal is to tell real stories, share helpful information, and build a stronger community. One of the biggest challenges was getting people to understand what ARDS is and why it matters. The organization had great passion and purpose, but needed a more modern, powerful way to reach people. We started by updating the brand look and messaging to be clear, compassionate, and hopeful. Then we created videos and photos that tell personal stories from survivors and families. We designed a new website that’s easy to use, with helpful resources and ways to get involved. On social media, we share real stories, updates, and campaigns that connect with people and inspire action.
Connected expertise
Related work.
Shared context.
All projects 
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Let’s give your
marketing a
clear direction.
A better brand. A harder-working website. A team that connects the dots. Tell us where you want to go.