A Son Never Forgets
Branding / Video production / Web design & development
Client & business context
DJ Reader’s nonprofit, A Son Never Forgets, was created in honor of his father and focuses on youth mentorship, emotional wellness, and community support.
The brief
The organization needed a name, identity, message, and digital presence that connected DJ’s personal story with information for partners, donors, and young people.
Rage’s scope
- Name and visual identity
- Mission-led messaging and brand guidelines
- Website for initiatives, fundraising, and storytelling
- Social content and event collateral
Creative & strategic decisions
Rage worked with DJ’s team to translate a personal tribute into an organization’s public identity. The website and supporting materials connected the mission with initiatives and ways to participate.
What was delivered
The delivered brand system, website, social content, and event materials gave the nonprofit a consistent presence across online and in-person activity.
Connected expertise
Related work.
Shared context.
All projects 
ARDS Alliance
Branding / Email marketing / Google Business Profile / Photography
Brand messaging, a resource-led website, survivor-story videos, photography, and social content for an ARDS nonprofit.
ARDS Foundation
Branding / Email marketing / Google Business Profile / Photography
A logo-development process and website redesign for an ARDS education and support nonprofit.
Big Brothers Big Sisters
Social media / Video production / Web design & development
A website refresh and social content centered on mentoring, donations, and community stories.
Let’s give your
marketing a
clear direction.
A better brand. A harder-working website. A team that connects the dots. Tell us where you want to go.