Tag: strategy

  • Appliance Repairs Chicagoland

    Appliance Repairs Chicagoland

    IN THE SHOP FOR REPAIRS

    CLIENT: Appliance Repairs Chicagoland


    OVERVIEW

    Appliance Repairs Chicagoland is a fast-growing small business serving the suburbs of Chicago. Known for their reliable service and personal touch, they’re helping customers save money—and the environment—by repairing appliances instead of replacing them.

    CHALLENGES & APPROACH

    The team wanted to move from a Facebook only presence and stand out in a competitive market dominated by big box repair stores. Their goal was to highlight the eco-friendly benefits of appliance repair and build a strong local identity. We focused on giving them a fresh, modern look that clearly communicated their values. The branding uses green paired with shades of gray to emphasize sustainability and professionalism. We designed a clean, one-page website that’s mobile-friendly and easy to use. It features online scheduling, live chat, and clear service area listings—making it easy for customers to get help fast.

    THE RESULT

    In addition to the rebrand and new website, we provide ongoing marketing support. This includes print and digital advertising, regular blog content, and strategic updates to help boost visibility in local search results.

     

    Appliance Repairs Chicagoland now has a strong digital presence that matches their eco-conscious mission. With better branding and easier booking tools, they’re seeing more online leads and growing their customer base across the suburbs.


    VISIT ARC WEBSITE

  • ARDS Foundation

    ARDS Foundation

    Helping all those affected by ARDS

    CLIENT: ARDS Foundation



    OVERVIEW

    The ARDS Foundation is a nonprofit dedicated to helping people affected by Acute Respiratory Distress Syndrome. Through education, support, and advocacy, they provide critical resources for patients, families, and healthcare professionals navigating this serious condition.

    CHALLENGES & APPROACH

    While the foundation had been doing incredible work for years, it needed a refreshed identity and a stronger digital presence to reach more people and expand its impact. The brand and website no longer reflected the energy and urgency of its mission. Our goal was to reintroduce the ARDS Foundation to the public in a way that felt both professional and heartfelt.

    THE RESULT

    To kick things off, we launched a logo design contest to bring fresh ideas into the brand and find a visual identity that captured the foundation’s purpose. Once the new logo was selected, we redesigned the website to better showcase ARDS-related resources, events, and personal stories. The updated site is easy to navigate, mobile-friendly, and puts a strong focus on the Foundation’s causes and community impact.

    The new branding and website have breathed new life into the ARDS Foundation. It’s now easier for people to find support, learn more, and get involved—helping the organization grow its visibility and reach more families in need.


    VISIT ARDS Foundation WEBSITE

  • McCorkle Litigation Services

    McCorkle Litigation Services

    OVERVIEW

    We work closely with Midwest Hotrods on an ongoing marketing engagement. Our goal is to help them stand out online and show off the amazing custom cars they build. This ongoing project includes updating their brand look, creating fun and engaging videos, taking cool photos of their work, and building a clean, easy-to-use website.

    CHALLENGES & APPROACH

    One of the biggest challenges was making sure people could really see and feel how much skill and heart goes into every car Midwest Hotrods builds. Before we got involved, their online presence wasn’t telling their full story. So, we focused on creating fresh, exciting content—behind-the-scenes videos, photos of their team in action, and a website that’s easy to navigate. Everything we’ve done is designed to help people connect with the brand and get excited about what they do.

    THE RESULT

    Overview

    McCorkle Litigation Services is a leading provider of court reporting and litigation support services, trusted by law firms and legal professionals across the country. For over a decade, Rage Agency has served as their agency of record, supporting the brand through continuous growth, modernization, and industry leadership.

    Brief

    McCorkle needed a long-term partner to help elevate and maintain their brand presence across print, digital, and experiential channels—one that understood both the fast-paced legal world and the importance of consistent, professional communication.

    Work

    Over the past 10 years, Rage Agency has led the strategy, design, and execution of McCorkle’s full marketing presence. We’ve delivered a complete brand refresh, multiple iterations of their corporate website, high-quality video content, print advertising, trade show collateral, social media strategy, and client communications. We’ve also supported internal messaging and recruiting initiatives—ensuring the brand remains strong both inside and out.

    Results

    McCorkle Litigation Services continues to lead in a highly competitive industry, supported by a consistent, polished brand that reflects its professionalism and trustworthiness. Our long-term partnership has delivered measurable value—and we’re proud to help power their continued success.

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    VISIT McCorkle Litigation Services Website