Right-Fit Gym

Rage Agency helped transformed this physical rehab facility into the business of training athletes.

FIT FOR MARKET

Following the opening of its second facility, Right-Fit needed a distinct brand voice and identity, and a long-term marketing strategy to be developed and executed. Like most companies, Right-Fit can’t afford the luxury of taking and extended time-out to craft a marketing strategy and brand identity, and wanted quick hits while developing the strategy. Rewiring the plane while it is in flight is the closest analogy.