Case study / Completed

CAMBR

Print design / Social media / Video production / Web design & development

CAMBR project

Client & business context

CAMBr supports mountain biking trails in the Chicago region through building, maintenance, and advocacy.

The brief

The organization needed a clearer website for riders, volunteers, and donors, alongside practical ways to join, donate, and shop.

Rage’s scope

  • WordPress website redesign
  • Shopify-powered storefront
  • Membership, donation, and merchandise pathways
  • Custom apparel graphics

Creative & strategic decisions

Rage made trail stewardship, volunteer opportunities, and membership benefits central to the website’s organization. The storefront connected support activities with branded merchandise.

What was delivered

A redesigned website, storefront, and apparel graphics provide connected digital and physical touchpoints for the riding community.

Connected expertise

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