BUILDING CARS THAT TURN HEADS
CLIENT: MIDWEST HOTRODS
OVERVIEW
We work closely with Midwest Hotrods on an ongoing marketing engagement. Our goal is to help them stand out online and show off the amazing custom cars they build. This ongoing project includes updating their brand look, creating fun and engaging videos, taking cool photos of their work, and building a clean, easy-to-use website.
CHALLENGES & APPROACH
One of the biggest challenges was making sure people could really see and feel how much skill and heart goes into every car Midwest Hotrods builds. Before we got involved, their online presence wasn’t telling their full story. So, we focused on creating fresh, exciting content—behind-the-scenes videos, photos of their team in action, and a website that’s easy to navigate. Everything we’ve done is designed to help people connect with the brand and get excited about what they do.
THE RESULT
Since we started, Midwest Hotrods’ online presence has grown in a big way. More people are visiting their website, watching their videos, and following them on social media. They’re also getting more messages and inquiries from people who want to work with them. The brand now looks as sharp and professional as the cars they build.