We’re a creative agency, and we need reliable, capable products that get the job done first time, every time, with high quality. We’re often asked what apps we use and rely on everyday to get the job done.
This is the 2nd in a 5 part series. Part I introduced apps we all use and agree make life easier. Part II introduces the apps that power our creative agency’s creative team, Part III deals with content creation team apps. Part IV introduces the apps used by the management team, and finally, part V discusses WordPress plugins we find invaluable.
While many of the team use Macs, we also have team members who use MS-Windows based machines. Many of our favorite tools are cloud-based or platform independent which allows for greater productivity.
Part II of IV: What our Rage Agency Visual Creation Team uses.
We regularly recording and produce video footage for promos and videos for clients (check out our rageagency YouTube channel), and for fun we make our own independent short movies (check out leonardbocx on YouTube). While no means complete, here’s our list of audio/visual apps, in no particular order.
Final Cut Pro X
Final Cut Pro X is professional video editing software, with a massive and growing list of plugins that extend upon the already powerful core capabilities.
Why we like it: Even version 7 die-hards in our office grudgingly agree that FCPX is pretty amazing, providing editing tools that only a few years ago were unthinkable. Admittedly the interface looks obscenely simple but that’s the whole point, not so?
Motion is the best way to build interactive titles, filters, transitions, and generators for Final Cut and at $50 it’s the cheapest way for anyone looking to add extra visual power to their creative arsenal.
Why we like it: We’re still amazed at what we can achieve with Motion. Sure it would be nice to have easier integration with Final Cut but that’s just quibbling.
Camtasia gives you the tools you need to record on-screen activity, edit and enhance your content, and share in high-quality to viewers anywhere
Why we like it: We’re able to record screen contents of webinars, online tutorials etc., annotate them quickly and easily and create high-quality videos for sharing.
ScreenFlow can record the contents of your entire monitor while also capturing video camera, iOS device, microphone and computer audio.
Why we like it: An alternative to Camtasia, we’re able to record screen contents of webinars, online tutorials etc., annotate them quickly and easily and create videos for sharing.
Audacity is a free open source multi-track audio editor and recording app.
Why we like it: It’s free. And its easy to use. Our podcasting team loves it.
Logic Pro is a complete professional recording studio.
Why we like it: From simple loops to walls of sound, there is little it can’t do. Add a midi keyboard, play a few notes, lay down a beat, and in no time you’ve got the makings of mad music.
Wirecast greatly simpilfies the process of capturing and streaming multiple video feeds such as interviews with multiple cameras.
Why we like it: Live switching! Being able to switch between multiple camera angles, and create high quality streaming or finished content quickly without the need for post-production is a dream!